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Entrepreneurs, CEOs, & Business Leaders

Thought leadership

We build the profiles of business leaders. We run creative campaigns to raise the profiles of entrepreneurs, executives, and other business leaders. We ensure your profile does justice to your successes, enhances your credibility and gravitas with important stakeholders, and puts you in a position to achieve your personal and business objectives.

Expertise

We run thought-leadership campaigns to build the profiles of business leaders in positive, proactive, and creative ways. We find the ideas to set you apart. We translate these ideas into impactful content, including articles, videos, and podcasts. We get this content into the world through media coverage and social media campaigns.

If you would like to discuss building your profile as a business leader, please contact our team to arrange a no-obligation strategy call to discuss your needs as well as hear more about our approach. 

To arrange your 30-minute no-obligation strategy call, contact our Commercial Director, Jordan Greenaway, at jordan.greenaway@transmission-private.com or +44 (0) 208 0641 829.

How we do it – the thought leadership process

We have a tried-and-tested approach to building profiles. For more than a decade, we have built the profiles of some of the world’s best-known entrepreneurs. We have a unique and effective approach to build yours.

  1. Find your idea. We find the idea with the most potential to give you real cut-through with your audience.
  2. Thought leadership content. We translate your idea into articles, videos, and podcasts.
  3. Amplification. We amplify your content through media coverage, interviews, and social media.
  4. Set-piece activity. We pair our campaigns with bespoke set-piece activity.

Our full-service offering includes positioning strategy, thought leadership strategy, LinkedIn strategy, video production, podcast production, content writing, media engagement, interview pitching, thought leadership PR, social media and digital strategy, public speaker pitching, and event coordination.

Why we do it – the benefits of thought leadership

A public profile is a necessity for the modern businessperson. Stakeholders increasingly expect entrepreneurs, executives, and other business leaders to have an established profile. You need a credible online profile. Well-managed social media accounts. Engaging multimedia. And high-profile media coverage. Why?

Who we work with

We have worked with some of the world’s biggest companies and executives. We support business leaders at all levels of their organisations, whether you are the founder of a start-up or a senior executive at an established well-known multinational.

We work with business leaders across all sectors, whether it’s technology thought leadership, retail thought leadership, mobile thought leadership, b2b thought leadership, HR thought leadership, green thought leadership, fintech thought leadership, energy thought leadership, and much else besides.

Case studies & thought leadership examples

Our team has supported a wide variety of clients with their press relations. Our recent highlights include:

To arrange your 30-minute no-obligation strategy call, contact our Commercial Director, Jordan Greenaway, at jordan.greenaway@transmission-private.com or +44 (0) 208 0641 829.

Our company

Founded in 2014, Transmission Private is a multi-award-winning communications agency, best-known for advising many of the world’s most successful individuals on their reputations.

As a planet, we face huge challenges. But we are optimistic. We believe that the entrepreneurs, innovators, and visionaries of the business world have the bigger and better ideas needed to overcome these problems. 

Whether it’s deploying new business models. Challenging the orthodoxy. Leveraging science in new ways. Or launching new technology. We want to give these people a voice to steer, shape, and disrupt their industries.

FAQs

What is meant by thought leadership?

Thought leadership is the process of building your profile through sharing your insight and expertise on an industry, policy area, or subject. This insight might be share through video content, podcasts, social media, and media coverage.

What’s the cost of a thought leadership programme?

At Transmission Private, an average thought-leadership programme will usually take between 6-12 months, and our average price point is £5,000 per month. 

What does a thought leadership programme look like?

There are three core elements to any successful thought-leadership programme. You need to identify an idea that is distinctive enough to breakthrough with your core audience. You need to turn this idea into compelling content, including articles, videos, podcast, and other multimedia. You need to get this content in front of your audience through public relations, social media, and other communications campaigns.

What is an example of thought leadership?

Bill Gates has recently staked out his profile as a leading thinker on climate change. He has published extensively on the need to decarbonise our economy through new technology by 2050. He has produced viral videos; published a new book, How to Avoid a Climate Disaster; spoken at large international geopolitical conferences, and given interviews to leading TV channels, newspapers, and podcasts,

What is good thought leadership?

At its heart good thought leadership depends on having a distinctive, unique, and compelling idea. It is important to find an insight that is simple, unexpected, emotional, concrete, credible, and told with a story.

It’s time. Find out more about the power of reputation.

Every person we work with needs a bespoke solution. Your needs are paramount and we shape our services to best meet your requirements.

Effective communication will give you the reputation you need to achieve your goals as well as circumvent the risks that plague successful families. To discuss taking control of your communications, fill out our contact form or contact us directly.

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